LinkedIn is often referred to as the go-to-platform for business. This week we talk with LinkedIn Evangelist and Digital Marketing Specialist, AJ Wilcox, as he shares how you can profit from using LinkedIn advertising. Rarely do you get such detailed “How To” information as AJ shares the Do’s and Don’ts for using LinkedIn as well as providing you with his own personal LinkedIn advertising campaign checklist to ensure you avoid headaches and wasted money when creating ads on LinkedIn.